Deep Thinking
Aman Mittal
Product Management || Fintech || Startups || Social Impact || Climate Change
Created 07 Sep 2021
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Understanding user behavior with recent elections20 Feb 2022In the below article I have tried to combine 2 of my favorite subjects that is Product & Politics. Both are dependent on end user & everything runs around their behavior and attention. Although below ...
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Is Ed-Tech- A Elite concept for Bharat?06 Jan 2022Many of you would be surprised by above title since many Ed-tech’s are closer to becoming unicorn now with Byzu’s, Unacademy, Upgrad & Eruditus already on the list. Then why we need to ponder over abo...
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Information Architecture for less digital savvy users19 Dec 2021What is Information architecture anyways? Information architecture is the practice of deciding how to arrange the parts of something to be understandable. IA’s are in the websites we use, the apps and...
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Lending new age Fintech's & NBFC's all got it wrong!17 Dec 2021As per latest report of Statista there are about 400 fintech lending startups in India. Similarly as of January 31, 2021, there are about 9,507 non-banking financial companies (NBFCs) registered with ...
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Digital banks for Non-digital communities30 Nov 2021Nowadays everybody is talking about digital banks where all the personal finance is available to customer at the click of button with no physical visit to branches required. Personally I can’t even re...
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Gamification for Bharat07 Nov 2021What is gamification? According to Wikipedia , 'Gamification is the strategic attempt to enhance systems, services, organizations, and activities in order to create similar experiences to those experi...
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Key Metrics to consider before launching digital product in India01 Nov 2021The digital economy is the economic activity that results from billions of everyday online connections among people, businesses, devices, data, and processes. The backbone of the digital economy is hy...
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UX research in Social Impact sector28 Oct 2021Social impact is defines as ‘A significant, positive change that addresses a pressing social challenge’. Broadly speaking, it’s about doing work that consciously, systemically and sustainably serves o...
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Mad rush to build an App! Is it necessary24 Oct 2021 • 3 min readIn it’s initial phase every novice B2C/D2C startup runs to build an app without asking basic question why is it required? Do their customers really prefer to use an app or their problem could be addre...
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Difference between BNPL, Credit, & EMI Cards20 Oct 2021The Fin-tech industry has found large credit gaps in the traditional BFSI segment, has come up with numerous credit products in the last two to three years millennial population who demand credit acce...
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