Market Mix Newsletter

Brad Michelson
Marketing trends from the top brands and creators in Bitcoin, crypto, and more.
Created 04 Jan 2021
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  • Your Customers Are Your Best Growth Channel
    07 Sep 2021 • 3 min read • 2 0
    If you’ve liked Market Mix content so far, please share with your friends. 🔺 Share So a fun thing happened on the internet recently. A girl named Bridget posted a TikTok video about her journey refil...
  • Blockchain Gaming is an Untapped Opportunity
    31 Aug 2021 • 3 min read • 2 0
    Okay, okay, I’m back from vacation. Hope you enjoyed the recent Q&A editions of Market Mix featuring Victoria Watters, the Director of Marketing for Galaxy Digital’s Fund Management division and Dan H...
  • Think of your brand as a person you would enjoy getting stuck in an elevator with.
    24 Aug 2021 • 3 min read • 2 0
    If you’ve liked Market Mix content so far, please share with your friends. 🔺 Share A company’s brand is like their personality. Everything the consumer learns about the company as a company is seen, ...
  • B2B Crypto Marketing is Key to Crypto's Success
    17 Aug 2021 • 4 min read • 2 0
    If you’ve liked Market Mix content so far, please share with your friends. 🔺 Share One of the more under-appreciated areas of the crypto industry is the B2B (business to business) side of things. Unl...
  • Could Crypto Robo-Advisors Bring on The Next Bull Run?
    12 Aug 2021 • 4 min read
    Welcome to the special Thursday edition of Market Mix. I’ve gotten a lot of positive feedback from doing company and product spotlights, so that’s what we’ll be doing this week. If you have any sugges...
  • What Bitcoin Marketers Can Learn From Diamond Companies
    03 Aug 2021 • 3 min read • 1 0
    If you’ve liked Market Mix content so far, please share with your friends. 🔺 Share One of the biggest challenges for a crypto marketer is figuring out how to classify why the average person should be...
  • Twitter Spaces > Clubhouse, and here’s why
    27 Jul 2021 • 2 min read • 1 0
    If you’ve liked Market Mix content so far, please share with your friends. 🔺 Share So last week my team hosted our first Twitter Spaces event. For those who don’t know, Spaces is Twitter’s shot acros...
  • Paid social ads will bring crypto into the mainstream
    20 Jul 2021 • 2 min read • 1 0
    If you’ve liked Market Mix content so far, please share with your friends. 🔺 Share Last month we discussed the return of crypto ads to Google. On June 2, Google announced that it was preparing to let...
  • Sports, Brought to You by Your Favorite Crypto Companies
    06 Jul 2021 • 3 min read • 3 0
    If you’ve liked Market Mix content so far, please share with your friends. 🔺 Share One of the more interesting things to come out of cryptocurrency marketing this year is the major explosion in sport...
  • Crypto TikTok is Here. Is Your Brand Ready?
    29 Jun 2021 • 4 min read • 2 0
    If you’ve liked Market Mix content so far, please share with your friends. 🔺 Share By now you’ve probably heard of TikTok, the Chinese social media app that has taken the US by storm. This app single...
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